Package Design: Release the Kraken!

16 Feb 2010

The package design utilized for the Kraken Spiced Rum media kit is out of this world. The media kit is set up as "proof" kit, with each element inside acting as proof that the Kraken actually exists. All the elements together make a compelling story proving the mythical creature's existence. Included in the kit is a Kraken tooth, ink, log book, scroll, feature, featurettes and a bottle of the tasty spirt.

Click the link below to take a look at the entire image gallery of the media kit.

http://bit.ly/ah8fZo

Comments 0 Comments

Jason Runyan's Posterous

Jason is a versatile and results oriented marketing professional with diverse experience in the entertainment, interactive, and technology industries. He has demonstrated an ability to identify trends and develop strategies for social media marketing, brand management, traditional media, and digital media productions.

He is a recent MBA graduate from the University of Florida and concentrated his studies on Marketing and Strategy.

Jason can be reached via email at jasonrunyan@gmail.com, or socially at Twitter or Facebook.

Read Jason's Linkblog and Google profile.