Preposterous Thinking

Musings from a Brand Management and Marketing Strategy MBA Candidate

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About Me

Jason is a 2nd Year MBA candidate at the University of Florida studying Brand Management and Marketing Strategy.

He is President of the UF MBA Association, Vice-President of the MBA Marketing Club and Co-Founder of Gator MBA Gear, the only officially licensed apparel and merchandise merchant of the UF MBA program.

Jason can be reached via email at jasonrunyan@gmail.com, or socially at Twitter or Facebook.

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TED TALK: "The Post-Crisis Consumer"

via ted.com

This seventeen minute Ted Talk from John Gerzema is full of insight on how to sell and market to consumers who are no longer the same people they were before this recession.

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Posted 3 months ago

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